- Cash in bank: $X
- Revenue: $X (may be in different forms; i.e. MRR, ARR, etc.)
- Monthly Burn: $X
- Runway: X months
Investor Email Update Template (Recommended Format)
By Ben Yoskovitz - Highline Beta VCHello everyone / Hey all,
[Month] has flown by as we [describe quick overview of how things are going].
As always, just hit reply to chat with us or send feedback.
[List out key highlights for the business. Can be across topics (sales, product, marketing, team, etc.) Aim for no more than 5 items.]
[Highlight key metrics for your business. Make sure to include financial metrics, but can also be product/sales/marketing related as well.]
[List the key challenges you’re currently facing. No more than 3-5 items.]
[Highlight key product updates, or marketing initiatives. Should include key metrics here; i.e. product usage metrics.]
[Highlight any key business development initiatives or updates on sales (depends on the type of business you run.)]
[Include a list, likely no more than 3 items, where you need help. Be precise.]
[A quick summary of how the month went, and what you’re focused on.]
Take care,
[List founders]
[An optional section, but this is a good place to highlight your “elevator pitch.” What’s your core value proposition? How might you want an investor to talk about what you do and why it’s important. This can make it easier for investors to share with others.]
[Month] has flown by as we [describe quick overview of how things are going].
As always, just hit reply to chat with us or send feedback.
HIGHLIGHTS:
[List out key highlights for the business. Can be across topics (sales, product, marketing, team, etc.) Aim for no more than 5 items.]
KEY METRICS:
[Highlight key metrics for your business. Make sure to include financial metrics, but can also be product/sales/marketing related as well.]
LOWLIGHTS:
[List the key challenges you’re currently facing. No more than 3-5 items.]
PRODUCT / MARKETING:
[Highlight key product updates, or marketing initiatives. Should include key metrics here; i.e. product usage metrics.]
BUSINESS DEVELOPMENT / SALES:
[Highlight any key business development initiatives or updates on sales (depends on the type of business you run.)]
ASKS:
[Include a list, likely no more than 3 items, where you need help. Be precise.]
THANKS:
[Highlight any investors that have provided you with help in the past month.FINAL THOUGHTS:
[A quick summary of how the month went, and what you’re focused on.]
Take care,
[List founders]
P.S. WHAT WE DO?
[An optional section, but this is a good place to highlight your “elevator pitch.” What’s your core value proposition? How might you want an investor to talk about what you do and why it’s important. This can make it easier for investors to share with others.]